Name:

Prof. Dr. Bernhard R. Katzy

Affiliation:

Member

Contact:

Prof.Katzy@cetim.org

Main expertise and current areas of research

Bernhard R. Katzy started his professional career with an apprenticeship as car mechanic and later studied and earned master degrees in electrical engineering and business management. He holds a PhD in industrial management from University of Technology (RWTH) Aachen in Germany and a second Ph.D. (habilitation) in general management from University of St. Gallen, Switzerland. He is lecturing MBA and Executive MBA courses at leading European business schools, e.g. St. Gallen University, Rotterdam School of Management, European Business School and ESADE Barcelona. He is professor at the University BW Munich and founder of CeTIM – Center for Technology and Innovation Management, which is located at University Bw Munich and Rotterdam School of Management. His research interest is about entrepreneurial management of fast growing high-tech firms and the emerging industrial structures for the information age.

Current projects

BAP    (Business Architect Project)
February 2000 – July 2002, www.business-architect.de

The central aim of the Business Architect Project (BAP) is to develop, implement and test management services and software tools which will facilitate the optimal design of virtual enterprises, enabling them to realize the value of business innovation.

Genesis (Global Enterprise Network Support for the Innovation Process)
October 2000 –February 2001, www.genesis-project.net

Genesis undertakes a trial of the applicability of the process management approaches in networked (virtual) innovation processes.

VOSTER (Virtual Organization Cluster)     December 2001 – May, 2005 www.voster.vtt.fi

The aim of VOSTER is to collect, analyse and synthesize the results from a number of leading European research projects on Virtual Organisation (VO), i.e. geographically distributed, functionally and culturally diverse, dynamic and agile organisational entities linked through ICT.

VDA  (Virtual Destination Application)
January, 2001 – June, 2001, www.cetim.org

The objective of this project is to try out virtual marketplace concepts and technologies for SME in the tourism industry. We use the mediation system concept “Virtual Destination Application” (VDA) , which is a combination of advanced WEB technologies and of a “Virtual Enterprise” (VE) business approach to co-ordinate partners and customers.

ThinkCreative        July, 2001 – July 2004, www.thinkcreative.org

The project aims at establishing a working group to act as a European advisory group in the area of emerging organizational forms.

ARC Case Study: European Virtual Organization of Road Assistance

October 2001 – April 2002

The European Road assistance clubs (ADAC, AA, ANWB,…) are building a European virtual network, which is called ARC. The objective of this case study is to explore and describe the challenges of designing and creating such a virtual network of more than thirty independent clubs that offer similar road assistance services.